CASE STUDY
Better renewals coverage & experience delivers improved outcomes
Customer: Data Integrity Software Provider
GOALS
Create a “zero-touch” motion and enable Sales Ops to be re-assigned to higher value retention activities.
OVERVIEW
Size of customer: Small to Medium
Go to market: Direct to Customer & via 1 Tier Channel
# of countries: 15
Corporate System: Salesforce
Key issues:
1. Diverse product and pricing - data analytics and ETL software with thousands of SKUs and wide range of pricing $1,500 to $50,000
2. Significant global coverage
The efficiency automation offers is critical given the scope, diversity, and scale of renewals book. Improved experience improved renewal rates and speed.
